WhipCar won the Low Carbon Road Transport Initiative of the Year award for the most successful programme or campaign designed to reduce road transport carbon emissions.
The award ceremony was held at the prestigious Institute of Mechanical Engineers near St James’s Park, London.
WhipCar appeared in the London Metro just over a year after our launch. The article speaks about the increasing costs of car Ownership and WhipCar's increasing success as the first peer-to-peer car rental service in the UK.
Channel Five’s The Gadget Show approached us to feature on their weekly show. They had a hi-tech verses low-tech race across London and WhipCar was shown as innovative way to get around. Suzy Perry, one of the main presenters, rented a vehicle from a WhipCar Owner for the show.
The WhipCar team invited to speak at The Economist's annual Big ReThink conference.
WhipCar identified as one of the UK's drivers of fresh thinking, and asked to present at an event dedicated to imaginative leadership and global trends like changing consumer behaviour.
Collaborative Consumption - 'What's Mine is Yours'
Collaborative Consumption describes the rapid explosion in swapping, sharing, bartering, trading and renting being reinvented through the latest technologies and peer-to-peer marketplaces.
'What's Mine is Yours' covers the WhipCar story and is released in the UK in February 2011.
If you are looking for background information on WhipCar, you can see our latest Press releases on the right, together with recent coverage and a Fact Sheet that includes an overview of the team and some core FAQs.
If you need our logo, it can be downloaded here (PNG format) or here (EPS format).